The Brief
Out to the Woods is a community forest school offering nature connection sessions to people of all ages in Sittingbourne and is the only project of its kind in the area. They offer a range of woodland based activities including cooking lessons.
They had an existing website, but it was not ranking well in Google and not being found by local users. They wanted to increase their online presence, and do well in searches for forest schools in their area, increasing the number of visitors to the site and bookings received. The navigation was confusing and difficult to use and it was hard to maintain.
The primary goal of the site was to provide information and lead users to contact to book sessions. The site needed to be accessible and easy to use for all ages.
The Solution
We built a clear, attractive, easy to use website with great use of photography throughout to engage users. The site features accessibility tools that allow users to increase font size and toggle text for better contrast. A blog, gallery and events calendar provide useful information and help retain visitors and encourage repeat visits, as well and building their online presence.
The site features clear calls to action to book workshops and services.